APP STORE OPTIMIZATION BLOG
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App Store Top Trends Vol.2 - Apps, Growth & Tips
Posted on August 10th, 2022
Welcome to Gummicube’s ASO Top Trends Vol 2 – a quick, one-stop-shop for the latest developments in App Store Optimization, app store trends, quick tips to improve your ASO strategy, and so much more.

App Store Spotlight - BeReal Social Media App
Posted on August 8th, 2022
Meet the anti-social media social media app, BeReal. What's this app doing right and how could it improve its performance in the App Store?

App Store Spotlight: LEGO Tower Mobile Game
Posted on August 1st, 2022
A powerful ASO strategy has to be built brick by brick. How can the developers of this hit mobile game improve their ASO strategy?

ASO Weekly News: Scam Apps, Play Store Policy Change & Apple's Q3 Growth
Posted on July 29th, 2022
Welcome to this week’s ASO Weekly. This week we'll be exploring app scam proliferation, Play Store policy changes, and the rise in iPhone demand.

10 Tips to Improve Your Mobile App Rankings & Conversions
Posted on July 27th, 2022
In this week’s ASO Academy, we want to go over 10 quick ASO tips on how you can improve your organic mobile user acquisition and help build your app ranking over time.

App Store Spotlight: Substack Reader App
Posted on July 25th, 2022
Readers and writers come together on a unique social media meets reader app, Substack Reader. How can they improve their organic discoverability on the App Store?
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App Store News This Week: Russian Monopoly Watchdogs & Facebook is the New TikTok
Posted on July 22nd, 2022
Welcome to this week’s ASO Weekly – Gummicube’s recurring segment where we discuss some of the biggest events in the mobile app industry & app store developments.

3 App marketing Ideas to Improve Your Organic Growth
Posted on July 20th, 2022
Improving your organic growth on the App Stores is no easy feat, but App Store Optimization (ASO) best practices make it a whole lot easier.

App Store Spotlight: Chicken Police Mobile Game
Posted on July 18th, 2022
You’ve heard of cream of chicken, chicken soup and fried chicken – but have you heard of Chicken Police? Learn about this mobile games' ASO performance and how it can improve.

App Store News This Week: iOS 16 Beta, Fall Guys Dupe & The Rise of the Malicious App
Posted on July 15th, 2022
Welcome to this week’s ASO Weekly – Gummicube’s recurring segment where we discuss some of the biggest events in the mobile app industry, app store developments, and how they may affect your App Store Optimization strategy.

App Promotion and Mobile Marketing Campaign Checklist
Posted on July 13th, 2022
In this week’s ASO Academy, we wanted to give you a brief organic growth checklist to help you ensure your mobile marketing campaigns are running smoothly.

App Store Spotlight: We'll always have Paris
Posted on July 11th, 2022
Dynamic exposition always makes for a good story – and game. It’s not often we see an app on the app store that has both. Featured in this week’s App Store Spotlight is the adventure and puzzle mobile game, “We’ll always have Paris”.
