Optimizing All Store Listing Assets
Gummicube optimizes conversion for all of your store assets, including screenshots, icons, preview videos, and feature graphics used throughout the App Store and Google Play. We leverage proprietary research to make wise choices and increase the probability of success, combined with a rigorous test process to identify what will help your app convert. Our team will work with you to create a testing schedule, implement test protocol, and establish measurement methodology to ensure an effective process.
The Right Tools for Every A/B Test
For A/B testing to be effective, it is important to use the right testing tools and methodologies. Are you looking to optimize organic traffic, or optimize your paid marketing campaigns? Depending on the source of traffic and your goals, it is important to use the correct approach for A/B testing.
Our Conversion Optimization & A/B Testing Process
Working with Gummicube provides a no-compromise solution for optimizing conversion and running A/B testing in the App Store and Google Play. Each store has a totally different user experience that impacts user behavior and conversion metrics. We will assess conversion for each channel and landing page experience individually, and execute in the best testing environment to produce reliable results.
Conversion optimization and A/B testing requires creative assets. With Gummicube, you don't have to lift a finger. Our creative services team can build all store listing assets for testing or partner with your internal creative resources.
Gummicube will create an A/B testing plan together that takes into account our reseach, your brand guidelines and any other creative requirements. This can include (but is not limited to A/B testing of:
- App Icons
- Preview Videos
- Feature Graphics
- Titles / Subtitles
Conversion optimization and A/B testing requires creative assets. With Gummicube you don't have to lift a finger. Our creative services team can build all store listing assets for testing, or partner with your internal creative resources.