APP STORE OPTIMIZATION BLOG
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Apple Updates Commission Policies
Posted on August 27th, 2021
Apple has conceded to allow

The Open App Markets Act
Posted on August 16th, 2021
Read about the The Open App Markets Act, a bill which proposes to limit a perceived stranglehold on the app ecosystem by Apple and Google.

Google Play Safety Section
Posted on August 6th, 2021
Google is following suit with a previous Apple update, rolling out data and privacy indicators for users. Learn what to implement and when it needs to be implemented by.

App Store Tax: Elon Musk Tweets
Posted on July 30th, 2021
Polarizing CEO Elon Musk has given his two crypto-cents on Apple's "App Store Tax," among other things, in the latest of ongoing public criticism of Apple's 30% commission rates.

Google Antitrust Litigation
Posted on July 9th, 2021
Google faces antitrust litigation in the latest of the ongoing lawsuits facing Google and Apple.

App Store Review Guidelines: June 2021 Updates
Posted on June 14th, 2021
Learn about the latest changes to Apple's App Store Review Guidelines and ensure your app is compliant.
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WWDC 2021: Key Updates
Posted on June 7th, 2021
Learn some of the key updates from WWDC 2021 that will impact iOS App Store developers and marketers, now and into 2022.

WWDC 2021: What to Expect
Posted on June 4th, 2021
While not everything is revealed until the event

Spotify Speaks Out on Apple
Posted on June 1st, 2021
Spotify's Chief Legal Officer recently published an op-ed concerning the "App Store Tax," ongoing legal and business debates and more.

Google Play Changes Coming in 2021
Posted on May 24th, 2021
Changes are coming to Google Play's Developer Policy center in the second half of 2021. Learn more here.

AppTrackingTransparency: The Impact on Kids Apps
Posted on May 14th, 2021
iOS 14.5 impacts what data can and cannot be collected without a user opting in. For some apps, this may actually be a good thing.

AppTrackingTransparency Guideline Updates
Posted on May 10th, 2021
Learn about new updates to Apple's AppTrackingTransparency guidelines regarding Apple's newly required permissions message.
