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Google Play Updates - July 2024
Posted on July 31st, 2024
Google continues to incorporate even more ways to increase discoverability across the Play Store. In this ASO News article we'll go over the newest updates, covering App Highlights, Curated Spaces, and all new personalized Game Recommendations
Google App Deletion & Policy Changes
Posted on July 24th, 2024
Is your app safe? Google announced a wave of deletions coming to the Play Store, targeting apps they deem to provide a low-quality app experience. Make sure you know what that entails and how you can avoid being affected by the new policy updates.
Google I/O 24: Google Play Changes
Posted on May 16th, 2024
The new Google Play has arrived. With Google I/O 24 come announcements to changes to the Play Store layout, native tools, and monetization. Learn what to expect from the latest changes and prepare your app marketing strategy.
China Removes WhatsApp & Threads
Posted on April 22nd, 2024
WhatsApp & Threads are no more. Apple has been forced to remove Meta’s messaging and social platform from China amid “national security” concerns brought up by the Chinese government. Read more in our latest ASO Weekly.
Apple Sideloading Goes Live
Posted on April 1st, 2024
A new future for iOS developers is on the horizon. How will the European Union's Digital Markets Act (DMA) affect developers looking to distribute their apps outside of Apple's ecosystem? This ASO Weekly dives into the details and potential implications of the EU's new legislation.
Google Play & DMA - New Developer Fees
Posted on March 11th, 2024
The EU's DMA is now live and in full-effect. Alongside it come new changes to Google Play's developer fee structure for payment processing occurring outside the app and Google's ecosystem. Check out the new updates in our latest ASO Weekly.
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Dating Apps, Reimagined - Blush & Score
Posted on February 12th, 2024
Our latest ASO Weekly covers the news of Blush and Score launching soon and how they leverage unorthodox app marketing methods to grow their apps.
More Real Money Gaming Coming to Google Play
Posted on January 12th, 2024
Cash prizes are coming to new countries thanks to Google's expansion of their Real Money Gaming (RMG) experiences. How will this shape the future of gambling apps on Google Play?
Temu & TikTok Win 2023
Posted on December 18th, 2023
Discover how the top app of 2023 leveraged the power of iteration and how a social media giant cleverly incorporated a monetization strategy that helps increase engagement as well.
iOS 17 - Understanding the New Updates
Posted on November 17th, 2023
Every iteration of the latest Apple device operating systems brings advancements and features that further enhance the user experience. What does the launch of iOS 17 mean for app discoverability? Find out in our latest ASO Weekly.
Mint Shutting Down, Apple Introduces Journal App - ASO Weekly
Posted on November 3rd, 2023
Mint becomes Credit Karma and Apple is poised to launch Journal. How will these two major shifts in the market affect existing apps and how can they adapt to stay competitive? Here's our take in this week's ASO news.
Picking The Right Niche For Your App
Posted on October 13th, 2023
From music super fandom to reminiscing with today's most viral photo filter, this ASO Weekly covers two apps that have leveraged the power of narrowing down on a smaller group of users in order to grow on the App Store.