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Dating Apps, Reimagined - Blush & Score

Dating Apps, Reimagined - Blush & Score

February 12th, 2024

Our latest ASO Weekly covers the news of Blush and Score launching soon and how they leverage unorthodox app marketing methods to grow their apps.

More Real Money Gaming Coming to Google Play

More Real Money Gaming Coming to Google Play

Posted on January 12th, 2024

Cash prizes are coming to new countries thanks to Google's expansion of their Real Money Gaming (RMG) experiences. How will this shape the future of gambling apps on Google Play?

Temu & TikTok Win 2023

Temu & TikTok Win 2023

Posted on December 18th, 2023

Discover how the top app of 2023 leveraged the power of iteration and how a social media giant cleverly incorporated a monetization strategy that helps increase engagement as well.

iOS 17 - Understanding the New Updates

iOS 17 - Understanding the New Updates

Posted on November 17th, 2023

Every iteration of the latest Apple device operating systems brings advancements and features that further enhance the user experience. What does the launch of iOS 17 mean for app discoverability? Find out in our latest ASO Weekly.

Mint Shutting Down, Apple Introduces Journal App - ASO Weekly

Mint Shutting Down, Apple Introduces Journal App - ASO Weekly

Posted on November 3rd, 2023

Mint becomes Credit Karma and Apple is poised to launch Journal. How will these two major shifts in the market affect existing apps and how can they adapt to stay competitive? Here's our take in this week's ASO news.

Picking The Right Niche For Your App

Picking The Right Niche For Your App

Posted on October 13th, 2023

From music super fandom to reminiscing with today's most viral photo filter, this ASO Weekly covers two apps that have leveraged the power of narrowing down on a smaller group of users in order to grow on the App Store.

Google's The Play Report - A New Way to Feature Apps?

Google's The Play Report - A New Way to Feature Apps?

Posted on September 11th, 2023

Google was spotted testing a new video series dubbed The Play Report. Looking to showcase apps through a vertical-form app-review style format, creators and Google employees alike will cover recommended apps and provide their thoughts. What does this mean for your featuring possibilities?

App Store Privacy Update & New Google Play Format

App Store Privacy Update & New Google Play Format

Posted on July 31st, 2023

Is your app up to date with Apple and Google's latest announcements? This ASO Weekly covers Apple's newest privacy requirements and Google's recent changes to the Play Store affecting larger screens.

Threads - How Strong Branding Helps ASO

Threads - How Strong Branding Helps ASO

Posted on July 10th, 2023

Over 100 million users in 5 days. What Meta's latest venture achieved is nothing short of extraordinary. In this ASO Weekly, we'll dive into how strong branding can help a company's ASO by going over Threads' App Store listing and how it effectively ties its new service to Meta's other established products.

iOS 17 - What Apps Need to Know

iOS 17 - What Apps Need to Know

Posted on June 9th, 2023

While iOS 17 brings plenty of exciting new features for users, it can also bring challenges for developers whose apps house similar features to the ones being introduced to native iOS apps. How can they compete to stay relevant? This ASO Weekly dives into it.

ASO & Apple Design Awards Finalists - Getting Ready for WWDC23

ASO & Apple Design Awards Finalists - Getting Ready for WWDC23

Posted on May 26th, 2023

Ready for WWDC23. Apple's showcase is just a few days away, and their Design Awards finalists have been selected. Are these candidates leveraging ASO best practices to help promote their top-notch in-app experiences? Let's find out in this ASO News segment.

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