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How Apple Ads are Changing App Store Search

How Apple Ads are Changing App Store Search

Posted on January 23rd, 2026

Apple Ads are changing App Store search by expanding ad placements while simultaneously reinforcing relevance as the core driver of visibility. Read more!

ASO Insights on Badoo Dating

ASO Insights on Badoo Dating

Posted on January 23rd, 2026

By learning from other lifestyle app competitors, prioritizing intentional screenshots, & embracing A/B testing, Badoo could unlock higher conversion rates.

Stride: Mileage & Task Tracker ASO Assessment

Stride: Mileage & Task Tracker ASO Assessment

Posted on January 16th, 2026

With thoughtful data-driven optimization, Stride has the potential to improve both visibility and maintain a clear value proposition for its target audience.

Putting in the ASO Reps for Streaks Workout

Putting in the ASO Reps for Streaks Workout

Posted on January 9th, 2026

Streaks Workout has meaningful app functionality, but its app listing does not reach its full potential. Read more to see where it can improve its ASO strategy.

How LLMs are Shaping App Visibility

How LLMs are Shaping App Visibility

Posted on January 9th, 2026

Large language models are actively shaping how users find and evaluate apps. Read more to discover the broader shift toward AI as a gateway for app discovery.

ASO Tips for Enhancing App Screenshots

ASO Tips for Enhancing App Screenshots

Posted on December 23rd, 2025

App screenshots are not decorative assets. They are strategic conversion tools that play a critical role in App Store Optimization.

What To Do If Your In-App Event Gets Rejected

What To Do If Your In-App Event Gets Rejected

Posted on December 19th, 2025

By evaluating the feedback from a rejected In-App Event, app developers can resubmit and gain approval. If you are looking to refine your IAE, reach out today.