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Mobile User Acquisition 101

Mobile User Acquisition 101

Posted on September 28th, 2022

In mobile user acquisition, increasing downloads is obviously the end goal, but what strategies best set you up for success?

Overcast App Store Spotlight

Overcast App Store Spotlight

Posted on September 26th, 2022

Love a good podcast? Then the Overcast app is for you, but how can the developers of this hit app do better on the app stores?

App Store Spotlight - Widgetsmith App

App Store Spotlight - Widgetsmith App

Posted on September 19th, 2022

With iOS 16 comes widgets - the new way to give your iPhone a personalized touch. Can Widgetsmith compete in the new space dominating the charts?

App Store Spotlight - Raya

App Store Spotlight - Raya

Posted on September 12th, 2022

Looking to date, socialize and make friends? Raya is the app for you! How can it improve their ASO strategy?

Optimizing Action with In-App A/B Testing

Optimizing Action with In-App A/B Testing

Posted on September 7th, 2022

What if there was a way to optimize your app performance beyond the store listing? Let's talk about the step in ASO no one talks about - optimizing action!