APP STORE OPTIMIZATION BLOG
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The Role of App Store Guidelines in Your App's Success
Posted on November 7th, 2025
A well-optimized app must also align with app review guidelines within the app stores to remain compliant, visible, and successful. Read more below.
Discovering ASO Opportunities for Mercari
Posted on October 31st, 2025
Taking a look at Mercari, and and where they can elevate their app store presence to align with App Store Optimization (ASO) best practices.
Insights on the Updated Luna Gaming Streaming Service
Posted on October 31st, 2025
Amazon's Luna update reflects how major entertainment brands are responding to evolving user behavior. Developers can use this as inspiration for their ASO.
Leveraging App Store Seasonality for Your Travel App Listing
Posted on October 31st, 2025
For travel apps, leveraging app seasonality can make the difference between getting lost in the crowd or becoming the next travel companion for new users.
ASO Insights from SeatGeek’s App Listing
Posted on October 24th, 2025
Take a look at SeatGeek’s App Store listing – from its app icon and metadata to its screenshots – and evaluate what works well and what could be improved.
ASO Tips and Tricks for the Business App Category
Posted on October 24th, 2025
Dive into actionable App Store Optimization (ASO) tactics tailored specifically for the business-app category of the App Store and Google Play Store ecosystem.
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Winners of the Google Play Indie Games Fund in Latin America
Posted on October 24th, 2025
Explore this year's ten winner of the Google Play Store Indie Fund, and learn how ASO and app innovation are intertwined. Read more!
A New Direction for Oura Ring? Here's the ASO Takeaway
Posted on October 17th, 2025
Oura Ring could be shifting its focus more towards women's wellness–showing how knowing your target audience well can guide stronger ASO strategies.
Be My Eyes in the Sight of ASO
Posted on October 17th, 2025
Examine Be My Eyes, and discover how a strategic app metadata and creative ASO strategy can create opportunities to strengthen its visibility over time.
Elevating App Listings for Finance Apps
Posted on October 17th, 2025
Build a finance app listing that performs as precisely as your product. Explore ASO strategies that can create opportunities to increase visibility & downloads.
ASO Best Practices for Promoting Kids' Apps
Posted on October 10th, 2025
Learn the importance of a strategically curated app listing that remains compliant in the kids app space. Ready to elevate your app? Let's chat today!
Sora's Debut: What it means for AI in ASO
Posted on October 10th, 2025
Sora reached the top of the App Store charts in it's first week of being live. Learn how ASO can keep apps competitive, even after instant launch success.