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APP STORE OPTIMIZATION BLOG

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ASO Tips and Tricks for the Business App Category

ASO Tips and Tricks for the Business App Category

Posted on October 24th, 2025

Dive into actionable App Store Optimization (ASO) tactics tailored specifically for the business-app category of the App Store and Google Play Store ecosystem.

Winners of the Google Play Indie Games Fund in Latin America

Winners of the Google Play Indie Games Fund in Latin America

Posted on October 24th, 2025

Explore this year's ten winner of the Google Play Store Indie Fund, and learn how ASO and app innovation are intertwined. Read more!

A New Direction for Oura Ring? Here's the ASO Takeaway

A New Direction for Oura Ring? Here's the ASO Takeaway

Posted on October 17th, 2025

Oura Ring could be shifting its focus more towards women's wellness–showing how knowing your target audience well can guide stronger ASO strategies.

Be My Eyes in the Sight of ASO

Be My Eyes in the Sight of ASO

Posted on October 17th, 2025

Examine Be My Eyes, and discover how a strategic app metadata and creative ASO strategy can create opportunities to strengthen its visibility over time.

Elevating App Listings for Finance Apps

Elevating App Listings for Finance Apps

Posted on October 17th, 2025

Build a finance app listing that performs as precisely as your product. Explore ASO strategies that can create opportunities to increase visibility & downloads.

ASO Best Practices for Promoting Kids' Apps

ASO Best Practices for Promoting Kids' Apps

Posted on October 10th, 2025

Learn the importance of a strategically curated app listing that remains compliant in the kids app space. Ready to elevate your app? Let's chat today!

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Sora's Debut: What it means for AI in ASO

Sora's Debut: What it means for AI in ASO

Posted on October 10th, 2025

Sora reached the top of the App Store charts in it's first week of being live. Learn how ASO can keep apps competitive, even after instant launch success.

A Glimpse into SkyView's ASO Universe

A Glimpse into SkyView's ASO Universe

Posted on October 3rd, 2025

SkyView Lite's App Store listing misses key ASO opportunities. We analyze its metadata, screenshots, and compare it to Night Sky for app listing inspiration.

How to Promote A Food and Drink App

How to Promote A Food and Drink App

Posted on October 3rd, 2025

Discover proven ASO strategies to promote your food and drink app, from high-volume keywords in your title to engaging app creatives that help drive installs.

Paid Storage on Snapchat: New ASO Opportunities for Other Social Media Apps

Paid Storage on Snapchat: New ASO Opportunities for Other Social Media Apps

Posted on October 3rd, 2025

Snapchat's new paid storage opens the door for other social apps to shine. Learn how ASO Strategies can capture new users and visibility in this industry shift.

Best Practices for an Entertainment App

Best Practices for an Entertainment App

Posted on September 26th, 2025

Explore best practices for entertainment apps. Learn how to optimize app listings, test creatives, and leverage paid promotions to boost app visibility.

Building Apps with Apple Intelligence

Building Apps with Apple Intelligence

Posted on September 26th, 2025

This week's news blog explores Apple Intelligence and why ASO is key to showcasing newly implemented AI-powered features in your app listing.