ASO Topics
Mobile User Acquisition 101 - ASO Academy
Posted on September 28, 2022
In mobile user acquisition, increasing downloads is obviously the end goal, but what strategies best set you up for success?
Apple Adds New App Store Ad Placements - What You Need to Know
Posted on September 30, 2022
New ad placements are coming to the App Store. What can you expect and what do you need to do to prepare?
App Store Spotlight: Overcast App
Posted on September 26, 2022
Love a good podcast? Then the Overcast app is for you, but how can the developers of this hit app do better on the app stores?
ASO Weekly - EU App Store Price Hikes Set for October
Posted on September 23, 2022
App Store price hikes will go into effect as early as October for the EU and other countries. Here's what you need to know.
ASO Academy: App Store Marketing Guide For Dating Apps
Posted on September 21, 2022
Dating app usage and revenue peak during the summer months but this also varies on the targeted demographic. Here, the dating app developer faces a dilemma.
App Store Spotlight - Widgetsmith App
Posted on September 19, 2022
With iOS 16 comes widgets - the new way to give your iPhone a personalized touch. Can Widgetsmith compete in the new space dominating the charts?
ASO Weekly - App Store Ads & Top Widgets
Posted on September 16, 2022
Welcome to ASO Weekly. Read the latest story on the new Apple ad placements and the top widget app after the iOS16 release.
Complete ASO Solution
Gummicube addresses every aspect of ASO from technology to execution and measurement
ASO Academy - Mobile App Retention & Engagement
Posted on September 14, 2022
In this ASO Academy, we wanted to set the record straight on how ASO relates to and supports user retention and engagement.
App Store Spotlight - Raya
Posted on September 12, 2022
Looking to date, socialize and make friends? Raya is the app for you! How can it improve their ASO strategy?
ASO Weekly - 2022 Apple Event Recap
Posted on September 9, 2022
Are you feeling "Far Out"? Check out this week's ASO Weekly News covering the September 7th Apple Event.
ASO Academy: Optimizing Action with In-App A/B Testing
Posted on September 7, 2022
What if there was a way to optimize your app performance beyond the store listing? Let's talk about the step in ASO no one talks about - optimizing action!
ASO Weekly - Truth Social & App Store Lawsuit
Posted on September 2, 2022
This week in App Store news: Google Play blocks controversial app, Truth Social from launch, and 2021 lawsuit dropped by Eleftheriou
ASO Academy - Mobile A/B Testing Best Practices
Posted on August 31, 2022
How can you improve conversion through an optimized creative set and beyond? A/B testing! Let's explore some best practices...