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Threads - How Strong Branding Helps ASO

Threads - How Strong Branding Helps ASO

Posted on July 10th, 2023

Over 100 million users in 5 days. What Meta's latest venture achieved is nothing short of extraordinary. In this ASO Weekly, we'll dive into how strong branding can help a company's ASO by going over Threads' App Store listing and how it effectively ties its new service to Meta's other established products.

iOS 17 - What Apps Need to Know

iOS 17 - What Apps Need to Know

Posted on June 9th, 2023

While iOS 17 brings plenty of exciting new features for users, it can also bring challenges for developers whose apps house similar features to the ones being introduced to native iOS apps. How can they compete to stay relevant? This ASO Weekly dives into it.

ASO & Apple Design Awards Finalists - Getting Ready for WWDC23

ASO & Apple Design Awards Finalists - Getting Ready for WWDC23

Posted on May 26th, 2023

Ready for WWDC23. Apple's showcase is just a few days away, and their Design Awards finalists have been selected. Are these candidates leveraging ASO best practices to help promote their top-notch in-app experiences? Let's find out in this ASO News segment.

New Play Store Ads Placement & App Store Pricing Updates

New Play Store Ads Placement & App Store Pricing Updates

Posted on May 5th, 2023

With a glimpse into a new ad placement on Google Play, mobile marketers will want to keep their eyes peeled for a potential new avenue for paid app promotion. On the Apple side, pricing gets revamped - offering a simpler way of coordinating your app price and in-app purchases across different regions.

AI, Mobile Apps, and ASO - ASO Weekly

AI, Mobile Apps, and ASO - ASO Weekly

Posted on March 24th, 2023

AI can soon be making its way into your everyday productivity apps. How are developers leveraging this groundbreaking tech opportunity to provide innovative features? And are they doing everything they can to make sure it is even accepted by the App Store? Let's take a look in today's ASO Weekly.

Uber, CarPlay, and App Store Optimization

Uber, CarPlay, and App Store Optimization

Posted on February 10th, 2023

Does Uber's CarPlay integration represent a pioneering move into what's possible for other apps looking to go beyond the phone screen. Here's our ASO Weekly take on the ride-hailing app's latest move.

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