APP STORE OPTIMIZATION BLOG
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Starbucks App: ASO Strategies Amid In-Store Challenges
Posted on August 23rd, 2024
Boost Starbucks app visibility with ASO strategies despite in-store challenges like order delays and long lines affecting customer experience.
Targeting competitor iOS app brands with keyword optimization
Posted on August 22nd, 2024
Learn how to target competitor iOS app brands with keyword optimization while staying within Apple’s guidelines. Capture traffic creatively and ethically.
Vaia - App Store Spotlight
Posted on September 15th, 2023
App iterations are essential to the upkeep of your app's performance, housing important keyword updates and creative edits that can progressively go a long way. This App Store Spotlight covers Vaia's recent renaming, diving into a major change for the app with modifications to its keyword strategy and screenshots. Has it contributed to growth in time for back-to-school season? That's what we'll find out.
Bed Bath & Beyond - App Store Spotlight
Posted on August 28th, 2023
Bed Bath & Beyond is back and users have noticed. With an updated app listing and improved keyword rankings, the company can build upon their temporary app growth through ASO best practices we'll cover in today's App Store Spotlight.
How Do Mobile App Keywords Work?
Posted on August 11th, 2023
The foundation for your organic app marketing? Keywords. Having a strong understanding of how keywords work in relation to your app growth is essential to measuring app performance and making changes when necessary. This ASO Academy dives into the basics of keyword optimization - from research to selection.
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