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Reviewing Afterpay's App Store Strategy

Reviewing Afterpay's App Store Strategy

Posted on November 11th, 2024

Learn how Afterpay can optimize its app store presence with improved metadata and creative assets to capture attention before the holidays.

Spotlight on Oportun

Spotlight on Oportun

Posted on November 8th, 2024

Discover how Oportun uses ASO strategies like targeted keywords and engaging visuals to stand out in finance apps. Learn what’s working and where to improve.

Saturn Calendar - App Store Spotlight

Saturn Calendar - App Store Spotlight

Posted on September 3rd, 2024

App Store Optimization best practices are a must-have agenda item. How have the developers of Saturn Calendar prioritized them in their to-do list?

App Themes for Back to School

App Themes for Back to School

Posted on August 6th, 2024

Boost app visibility this back-to-school season with tips on themes & promotions. Learn from Google Search & iOS Store examples to optimize your app.

App Store Optimization for Fitness Apps

App Store Optimization for Fitness Apps

Posted on July 29th, 2024

Not sure how to get started on your fitness app marketing? Read on and dive into the strategies that will help you reach your intended audience and efficiently grow on the App Store.

App Store Optimization for Gaming Apps

App Store Optimization for Gaming Apps

Posted on July 19th, 2024

Gaming is the largest category in the app stores by far. One out of every six games on the app stores is a mobile game, so how can you stand out from the competition? Find out in this App Store Spotlight.