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App Store Optimization for Gaming Apps

App Store Optimization for Gaming Apps

February 23rd, 2024

Gaming is the largest category in the app stores by far. One out of every six games on the app stores is a mobile game, so how can you stand out from the competition? Find out in this App Store Spotlight.

App Store Optimization For Dating Apps

App Store Optimization For Dating Apps

Posted on January 29th, 2024

Navigate the unique challenges of the dating app market – from taking on industry giants to promoting user engagement through native tools with this App Store Spotlight.

ASO for Subscription Apps

ASO for Subscription Apps

Posted on January 5th, 2024

Retaining users, increasing engagement, and maximizing monetization are all priorities for subscription app developers. Dive into how you can effectively optimize your subscription app for the iOS App Store and Google Play Store leveraging tools tailored to make the most of your user experience.

App Store Optimization for Meditation Apps

App Store Optimization for Meditation Apps

Posted on November 27th, 2023

How effective is your meditation app in helping users find peace of mind - and how about finding you? This App Store Spotlight dives into how you can increase your chances to be found by your target audience on the App Store & Play Store.

App Store Optimization Best Practices for Shopping Apps

App Store Optimization Best Practices for Shopping Apps

Posted on October 27th, 2023

With eCommerce on the rise, developers will look to optimize their user experience however they can. Here's are some tips on improving their mobile app listing to increase visibility and downloads.

Vaia - App Store Spotlight

Vaia - App Store Spotlight

Posted on September 15th, 2023

App iterations are essential to the upkeep of your app's performance, housing important keyword updates and creative edits that can progressively go a long way. This App Store Spotlight covers Vaia's recent renaming, diving into a major change for the app with modifications to its keyword strategy and screenshots. Has it contributed to growth in time for back-to-school season? That's what we'll find out.

Bed Bath & Beyond - App Store Spotlight

Bed Bath & Beyond - App Store Spotlight

Posted on August 28th, 2023

Bed Bath & Beyond is back and users have noticed. With an updated app listing and improved keyword rankings, the company can build upon their temporary app growth through ASO best practices we'll cover in today's App Store Spotlight.

Roar Social - App Store Spotlight

Roar Social - App Store Spotlight

Posted on August 4th, 2023

Philanthropy & social media - a match made in heaven if incorporated correctly. Leveraging the power of the Internet to create a global community of conscious users aiming to make a difference is every digital altruist's dream. Can Roar Social achieve that? This App Store Spotlight provides some pointers in the right direction.

TripIt - App Store Spotlight

TripIt - App Store Spotlight

Posted on July 14th, 2023

With travel season in full swing, developers everywhere are looking for ways to attract travelers to their platforms in hopes of becoming their go-to app for organizing trips. But it takes more than just a feature-packed itinerary helper to grow on the app store. This is where App Store Optimization comes into play.

Top Journaling Apps - App Store Spotlight

Top Journaling Apps - App Store Spotlight

Posted on June 16th, 2023

With a new OS come exciting features for developers to dive into. It can also present challenges in the form of unexpected competition. Apple's new iOS 17 promises to introduce a native journal app that can possibly challenge existing journaling apps in the market. So how can developers compete? Find out in this App Store Spotlight.

Flighty - App Store Spotlight

Flighty - App Store Spotlight

Posted on May 19th, 2023

How much has Flighty's ASO strategy contributed to its success? In this App Store Spotlight, we'll take a look at several elements of their app listing to see what the hottest flight tracker in the App Store is doing to win over travelers in time for summer.

Fireside - App Store Spotlight

Fireside - App Store Spotlight

Posted on April 29th, 2023

Can the team at Fireside take its newly funded, celebrity-backed app to the top of search results with its current ASO strategy? That's what we'll analyze in today's App Store Spotlight.

Temu - App Store Spotlight

Temu - App Store Spotlight

Posted on April 6th, 2023

Temu has recently dominated the ecommerce scene with low prices and a killer paid marketing campaign. But does their approach to organic mobile app marketing match the quality of their advertisements? Let's find out in today's App Store Spotligh