APP STORE OPTIMIZATION BLOG
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App Store Milestone: Spotify First to Implement External Payment Links
Posted on May 14th, 2025
Spotify is the first app in the U.S. to offer external payment links, marking a game-changing shift for app developers seeking greater monetization freedom.
Food for Thought: A Review of Yuka’s App Store Presence and Performance
Posted on May 9th, 2025
Uncover how Yuka’s app store strategy performs in the crowded wellness space. See what works, what doesn’t, and how ASO best practices can boost conversions.
Fortnite’s Return to the U.S. iOS App Store: What It Means for App Store Optimization
Posted on May 9th, 2025
Fortnite returns to the U.S. iOS App Store after a legal win over Apple, reshaping app store rules and impacting ASO strategies. Here's what you need to know.
How To Promote A Gaming App?
Posted on May 8th, 2025
Maximize gaming app success with expert ASO strategies: optimized keywords, compelling creatives, seasonal updates, and data-driven growth.
Are Landscape or Portrait Screenshots better for App Store Optimization
Posted on May 2nd, 2025
Wondering if portrait or landscape screenshots convert better? Learn how to choose the right format for higher ASO performance.
Bringing Color To The App Store: Tayasui's ASO Spotlight
Posted on May 2nd, 2025
See how Tayasui Color can enhance its ASO strategy with better metadata, engaging creatives, & targeted keywords to improve visibility
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The End of Google Play Games? Prepare Your ASO Strategy Now
Posted on May 2nd, 2025
Google may be phasing out its Play Games app as core features shift to the Play Store. Here's what this means for ASO, and mobile game discovery.
How to Market an App on the App Store
Posted on April 25th, 2025
Learn how to market your app on the App Store with strategies for keyword optimization, creative assets, and Apple Ads to drive growth and visibility.
How Your App Performance Impacts ASO
Posted on April 24th, 2025
Google Play now prioritizes user experience in ASO. Learn how new quality metrics impact your app's visibility, rankings, and overall success.
Unleashing Success: ASO Breakdown of Pupford's Puppy Training App
Posted on April 24th, 2025
A deep dive into Pupford’s App Store listing, with tips to improve visibility, boost conversions, and turn more browsers into loyal users.
Apple Search Ads Rebrands as Apple Ads
Posted on April 18th, 2025
Apple Ads is the new name for Apple Search Ads. Learn what this rebrand could mean for your app's visibility and ASO.
App Store Spotlight: Orbit - Time-Based Invoicing
Posted on April 17th, 2025
Discover how Orbit can boost visibility and conversions with smarter keywords, optimized creatives, and a stronger App Store presence.