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APP STORE OPTIMIZATION BLOG

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Bringing Color To The App Store: Tayasui's ASO Spotlight

Bringing Color To The App Store: Tayasui's ASO Spotlight

Posted on May 2nd, 2025

See how Tayasui Color can enhance its ASO strategy with better metadata, engaging creatives, & targeted keywords to improve visibility

The End of Google Play Games? Prepare Your ASO Strategy Now

The End of Google Play Games? Prepare Your ASO Strategy Now

Posted on May 2nd, 2025

Google may be phasing out its Play Games app as core features shift to the Play Store. Here's what this means for ASO, and mobile game discovery.

How to Market an App on the App Store

How to Market an App on the App Store

Posted on April 25th, 2025

Learn how to market your app on the App Store with strategies for keyword optimization, creative assets, and Apple Ads to drive growth and visibility.

How Your App Performance Impacts ASO

How Your App Performance Impacts ASO

Posted on April 24th, 2025

Google Play now prioritizes user experience in ASO. Learn how new quality metrics impact your app's visibility, rankings, and overall success.

Unleashing Success: ASO Breakdown of Pupford's Puppy Training App

Unleashing Success: ASO Breakdown of Pupford's Puppy Training App

Posted on April 24th, 2025

A deep dive into Pupford’s App Store listing, with tips to improve visibility, boost conversions, and turn more browsers into loyal users.

Apple Search Ads Rebrands as Apple Ads

Apple Search Ads Rebrands as Apple Ads

Posted on April 18th, 2025

Apple Ads is the new name for Apple Search Ads. Learn what this rebrand could mean for your app's visibility and ASO.

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App Store Spotlight: Orbit - Time-Based Invoicing

App Store Spotlight: Orbit - Time-Based Invoicing

Posted on April 17th, 2025

Discover how Orbit can boost visibility and conversions with smarter keywords, optimized creatives, and a stronger App Store presence.

Mastering the Google Play Store Algorithm

Mastering the Google Play Store Algorithm

Posted on April 16th, 2025

Learn how to work with the Google Play Store algorithm using high-level ASO strategies that improve visibility, performance, and long-term app success.

App Store Spotlight on Home Contents

App Store Spotlight on Home Contents

Posted on April 11th, 2025

Explore how Home Contents can improve its App Store listing with smarter ASO tactics, from stronger keywords to better screenshots and video strategy.

Optimizing Your App Store Marketing for More App Installs

Optimizing Your App Store Marketing for More App Installs

Posted on April 11th, 2025

Boost app installs with smarter App Store marketing. Learn how ASO, creative assets, and paid strategies work together to drive growth and visibility.

Xcode 15 & iOS 17 SDK: What Developers Need to Know

Xcode 15 & iOS 17 SDK: What Developers Need to Know

Posted on April 11th, 2025

Apple now requires all iOS apps to use Xcode 15 and iOS 17 SDK. Learn what this means for developers—and how it impacts your ASO strategy.

ASO Improvements for onX Offroad

ASO Improvements for onX Offroad

Posted on April 4th, 2025

Discover how onX Offroad can enhance its App Store presence with smarter ASO strategies, from metadata tweaks to creative optimizations.