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The Open App Markets Act

Posted on August 16, 2021

Read about the The Open App Markets Act, a bill which proposes to limit a perceived stranglehold on the app ecosystem by Apple and Google.
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Bloons Pop! App Store Spotlight

Posted on August 9, 2021

Learn how Bloons Pop! is utilizing its metadata and creative fields and where it has room for ASO improvement.
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Google Play Safety Section

Posted on August 6, 2021

Google is following suit with a previous Apple update, rolling out data and privacy indicators for users. Learn what to implement and when it needs to be implemented by.
app-store-tax-elon-musk-tweets

App Store Tax: Elon Musk Tweets

Posted on July 30, 2021

Polarizing CEO Elon Musk has given his two crypto-cents on Apple's "App Store Tax," among other things, in the latest of ongoing public criticism of Apple's 30% commission rates.
egg-inc-app-store-spotlight

Egg Inc App Store Spotlight

Posted on July 23, 2021

See where Egg Inc's App Store Optimization strategy is farm fresh and where it could
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Eaze - App Store Spotlight

Posted on July 12, 2021

See how Eaze has changed its ASO presentation with Apple changing its guidelines on Cannabis apps
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Google Antitrust Litigation

Posted on July 9, 2021

Google faces antitrust litigation in the latest of the ongoing lawsuits facing Google and Apple.
1sland-app-store-spotlight

1sland App Store Spotlight

Posted on June 25, 2021

See if 1sland's ASO strategy can keep it afloat after its "Gaming Events" feature and what can be done to put some wind in its sails.
astracraft-app-store-spotlight

Astracraft App Store Spotlight

Posted on June 18, 2021

Is Astracraft suited up for battle in search results? See what they are doing well in their Titles, Descriptions and Screenshots and where there is room for improvement.