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APP STORE OPTIMIZATION BLOG

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Airbnb App Store Spotlight

Airbnb App Store Spotlight

Posted on November 7th, 2022

Airbnb is no stranger to the hospitality industry – often cited as a first mover in the anti-hotel hotel space. How can it improve its ASO?

Mobile App Localization

Mobile App Localization

Posted on November 2nd, 2022

By localizing app store metadata and creatives to the global market, developers can yield better conversion rates, improve their visibility, and see continued global growth.

Shudder App Store Spotlight

Shudder App Store Spotlight

Posted on October 31st, 2022

In the mood for more scares? Shudder looks to fill your horror cravings past spooky season with a collection of terrifying movies and shows.

App Store News - Gambling Ads Nixed, New NFT & Crypto App Regulation

App Store News - Gambling Ads Nixed, New NFT & Crypto App Regulation

Posted on October 28th, 2022

Welcome to this week’s ASO Weekly - The App Store halts gambling ads amidst outcry and the Apple takes a bite out of NFT app sales.

Mobile App Growth Insights - ASO News

Mobile App Growth Insights - ASO News

Posted on October 26th, 2022

Welcome to Gummicube’s ASO Top Trends Vol 3 – a quick, one-stop-shop for the latest developments in ASO.

Survivor!.io App Store Spotlight

Survivor!.io App Store Spotlight

Posted on October 24th, 2022

Zombies, a city in peril - do you have what it takes to save the world from the apocalypse? Check out this week's Spotlight to see if these developers can stand the test of ASO!

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ASO Weekly - Gummicube at App Growth Summit 2022

ASO Weekly - Gummicube at App Growth Summit 2022

Posted on October 21st, 2022

App Growth Summit (AGS) in San Francisco is a once-a-year event where some of the biggest names in the app marketing and mobile marketing industry come together to share industry insights.

App Marketing Using Apple In-App Events

App Marketing Using Apple In-App Events

Posted on October 19th, 2022

In-App Events are the perfect way to market an app for discovery, re-engagement and even retention. Here's what you need to know to prep for them with ASO best practices.

Chess.com App Store Spotlight

Chess.com App Store Spotlight

Posted on October 17th, 2022

What is Chess.com? It's more than a website, now you can play this classic favorite right from your phone. How can it improve its ASO strategy?

How to Advertise Using Apple's Today Tab

How to Advertise Using Apple's Today Tab

Posted on October 12th, 2022

Advertising on the Today tab? Here's what you need to know about one of the newest placements just in time for the holiday season!

Gametime App Store Spotlight

Gametime App Store Spotlight

Posted on October 10th, 2022

Last minute show you want to catch? Meet the anti-FOMO app that helps users score last minute tix in a snap.

App Store Revenue Drops & Prices Rise - App Store News

App Store Revenue Drops & Prices Rise - App Store News

Posted on October 7th, 2022

Is there anything larger at play than deepening economic worries across the tech sector? It seems so. Check out the latest on the App Store.