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App Metadata - Relumine

App Metadata - Relumine

Posted on November 15th, 2021

Being featured by Apple can provide your app with a short-term boost, but without incorporating the best practices for ASO performance can fall behind.

App Store Connect Holiday Schedule 2021

App Store Connect Holiday Schedule 2021

Posted on November 8th, 2021

Developers on the iOS App Store should plan in advance of the upcoming Holiday Schedule to allow enough time for apps to get approved during the busy holidays.

App Store Optimization Best Practices - Iteration

App Store Optimization Best Practices - Iteration

Posted on November 1st, 2021

App Store Optimization is an involved process that should be regularly revisited based on recent changes in trends. Iteration is one of the key drivers for success in ASO.

Mobile Marketing Trends - Seasonality

Mobile Marketing Trends - Seasonality

Posted on October 29th, 2021

It’s the Holiday Season - App Store Optimization is key to getting your Black Friday and Cyber Monday deals discovered on the app stores.

iOS 15 In-App Events

iOS 15 In-App Events

Posted on October 25th, 2021

After its announcement at WWDC 21, Apple will start rolling out In-App Events later this week.

App Optimization - Seasonality

App Optimization - Seasonality

Posted on October 22nd, 2021

App Store Optimization is an ongoing process, and in order to maintain relevancy in the app stores developers should keep apps up-to-date with seasonal trends.

App Optimization Android - Cat Bird

App Optimization Android - Cat Bird

Posted on October 18th, 2021

When optimizing an app for the Google Play Store, balancing core keyword targeting with attractive creatives is the secret to ASO success on Android.

Google vs Epic Games

Google vs Epic Games

Posted on October 15th, 2021

Google vs Epic Games - Epic finds itself fighting a war on two fronts as its legal proceedings with Apple continue.

App Analytics Metrics Updated

App Analytics Metrics Updated

Posted on October 8th, 2021

App Analytics metrics in App Store Connect were recently updated. See what has changed and what the new metrics mean.

Reviews & Ratings for Built-In iOS Apps

Reviews & Ratings for Built-In iOS Apps

Posted on October 1st, 2021

Apple now allows users to leave Reviews and Ratings for its built-in apps on the App Store. See initial feedback and how this change can be beneficial for Apple in the long-term.