APP STORE OPTIMIZATION BLOG
Gummicube Blog
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What To Do If Your In-App Event Gets Rejected
Posted on December 19th, 2025
By evaluating the feedback from a rejected In-App Event, app developers can resubmit and gain approval. If you are looking to refine your IAE, reach out today.
What Is Making Your App Fall Short?
Posted on November 26th, 2025
App seasonality is one of the most powerful and most overlooked opportunities in ASO. Ignoring it means missing moments when users are searching most actively.
What are the Benefits of Soft Launching an App?
Posted on June 25th, 2025
A soft launch provides valuable user data, and the right ASO tools help you uncover which app elements truly boost downloads before the full release.
WWDC25 Highlights: Smart, Sleek, Developer-Driven
Posted on June 9th, 2025
WWDC25 brings: Liquid Glass design, powerful Apple Intelligence, and game-changing developer tools set to transform your apps and user experience.
Time To Play: How Apple’s New Games App Could Shake Up ASO
Posted on June 6th, 2025
Apple’s new Games app may shift how users browse and engage with mobile games. App developers should stay prepared and ready to adapt their ASO strategies.
Capcut's App Store Optimization Edit
Posted on May 30th, 2025
Is CapCut’s ASO as sharp as its editing tools? We break down its metadata, creatives, and app competition to uncover missed opportunities and wins.
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App Marketing Using Apple In-App Events
Posted on October 19th, 2022
In-App Events are the perfect way to market an app for discovery, re-engagement and even retention. Here's what you need to know to prep for them with ASO best practices.