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Dogo App Store Spotlight

Posted on March 12, 2019

Dogo is an app designed to help users train dogs, offering instructions for teaching tricks and behaviors, feedback from professional trainers and a daily training plan. But is it trained in the ways of App Store Optimization, or is that a new trick this old dog hasn’t learned? For this week’s App Store Spotlight, we take a look at Dogo and see if its ASO is helping it fetch users.
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Noovie ARcade App Store Spotlight

Posted on March 5, 2019

When you go to the movies, there’s a good chance you’ve seen a pre-show ad about the Noovie ARcade app, saying how you can play augmented reality games based on the image on the screen. The Noovie app attempts to enhance the movie theater experience with AR games, but for that to happen, users must find and download it first. So is Noovie’s App Store Optimization a cinematic hit, or will its theatrical run be cut short? For this week’s App Store
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Otter Voice Notes App Store Spotlight

Posted on February 26, 2019

Otter Voice Notes is a speech-to-text app designed to create transcripts of voice conversations. It offers a number of tools for searching, saving and sending conversations, making it useful for taking notes on meetings, interviews and more. Of course, an app is only useful when people can find it, so is its App Store Optimization up to par, or is it hidden in the search results? For this week’s App Store Spotlight, we take a look at Otter and see
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Valentine’s Day Cards & Wishes App Store Spotlight

Posted on February 15, 2019

It’s Valentine’s Day, which means users are going to be searching the App Store and Google Play Store for apps that can help them tell their loved ones how they feel. As there are several apps including “Valentine’s Day” in their names and descriptions, it takes proper App Store Optimization to rank near the top of the search results. So for this week’s App Store Spotlight, we’ll take a look at “Valentine’s Day Cards & Wishes” by 123Greetings.com
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Rosetta Stone App Store Spotlight

Posted on February 5, 2019

Rosetta Stone is an app designed to help teach people new languages. Users around the world have taught themselves to speak Spanish, Japanese, French and more, earning the app many awards and acclaim. While it teaches users new languages, it should follow the teachings of App Store Optimization best practices to maximize its discoverability. So, is Rosetta Stone fluent in ASO? For this week’s App Store Spotlight, we take a look and see.
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Sailor Moon Drops App Store Spotlight

Posted on January 29, 2019

Earlier today, the match 3 mobile game Sailor Moon Drops announced its upcoming shutdown. While the developers didn’t give the reason, players are left wondering how this could have been avoided. For this week’s App Store Spotlight, we take a look at Sailor Moon Drops and see if App Store Optimization could have saved it from this fate.
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LEGO® Life App Store Spotlight

Posted on January 22, 2019

LEGO has gone beyond the physical plastic bricks alone and has entered the world of apps with LEGO® Life. This app provides a safe, LEGO-focused social network with pictures and videos of LEGO sets. While it’s great for building toys, is its App Store Optimization constructed well too, or is it messier than LEGO bricks spilled on the floor? For this week’s App Store Spotlight, we take a look at LEGO® Life and see.
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DanMachi - Memoria Freese App Store Spotlight

Posted on January 15, 2019

It is common for popular franchises and shows to be adapted into mobile games, whether as a quick tie-in to earn money or as a dedicated project to pay tribute to the story. One such game is “DanMachi – Memoria Freese,” a mobile game based off the fantasy comedy series “Is It Wrong to Try to Pick Up Girls in a Dungeon.” In this week’s App Store Spotlight, we take a look at Memoria Freese’s App Store Optimization and see if it needs to level up.
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Fitlist App Store Spotlight

Posted on January 8, 2019

With a new year comes plenty of New Year’s Resolutions to lose weight, which means health and fitness apps are seeing an upswing in popularity – searches for “Fitness app" doubled their average in the beginning of January. One such app is Fitlist, which is designed to track workouts and help users reach their fitness goals. For this week’s App Store Spotlight, we take a look at the Fitlist app and see if its App Store Optimization is in good shape
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Portable North Pole App Store Spotlight

Posted on December 18, 2018

With just around a week to go until Christmas, children are hoping that Santa Claus will bring them the gifts they want this year. The “PNP – Portable North Pole” app is designed to provide children with personalized video messages from Santa, creating an on-demand and custom experience. But does its App Store Optimization have the same kind of magic? For this week’s App Store Spotlight, we take a look at PNP and see if it’s on ASO’s nice list.
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Bitmoji App Store Spotlight

Posted on December 11, 2018

Bitmoji is an app that lets users create personal cartoon-like avatars based on their appearances, complete with reactions, poses and expressions. While it is a popular app, could it do even better with proper App Store Optimization? For this week’s App Store Spotlight, we take a look at Bitmoji and see how well its ASO works.
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Tasty App Store Spotlight

Posted on December 4, 2018

Tasty is an app that offers thousands of recipes, videos and cooking instructions for all sorts of tastes and diets. It’s a very popular app, but is its App Store Optimization sweet enough to get served out by the App Store and Play Store’s algorithms? For this week’s App Store Spotlight, we bite into Tasty and see if its ASO is fully-cooked.