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APP STORE OPTIMIZATION BLOG

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Google Play Changes Coming in 2021

Google Play Changes Coming in 2021

Posted on May 24th, 2021

Changes are coming to Google Play's Developer Policy center in the second half of 2021. Learn more here.

Lines on Sides - App Store Spotlight

Lines on Sides - App Store Spotlight

Posted on May 21st, 2021

Lines on Sides was recently featured by Apple. But does it have the necessary elements to maintain visibility once the featuring is over?

Solitaire Showtime App Store Spotlight

Solitaire Showtime App Store Spotlight

Posted on May 17th, 2021

How does Solitaire Showtime use its front-facing metadata fields, and how can they improve? Learn more in today's App Store Spotlight.

AppTrackingTransparency: The Impact on Kids Apps

AppTrackingTransparency: The Impact on Kids Apps

Posted on May 14th, 2021

iOS 14.5 impacts what data can and cannot be collected without a user opting in. For some apps, this may actually be a good thing.

AppTrackingTransparency Guideline Updates

AppTrackingTransparency Guideline Updates

Posted on May 10th, 2021

Learn about new updates to Apple's AppTrackingTransparency guidelines regarding Apple's newly required permissions message.

Dice Merge App Store Spotlight

Dice Merge App Store Spotlight

Posted on May 3rd, 2021

Learn what Dice Merge is doing well in its Google Play store listing, and where it stands to improve.

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Apple Adds App Store Search Suggestions

Apple Adds App Store Search Suggestions

Posted on April 30th, 2021

Apple recently unveiled suggestions for App Store search. Learn about this new feature and what it could mean for your ASO strategy.

iOS 14.5 - User Privacy and Apple Search Ads Changes

iOS 14.5 - User Privacy and Apple Search Ads Changes

Posted on April 26th, 2021

The highly anticipated launch of iOS 14.5 is here. Learn about the changes to user privacy and Apple Search Ads that are coming with it.

Mountain Project App Store Spotlight

Mountain Project App Store Spotlight

Posted on April 23rd, 2021

Mountain Project aims to help outdoor enthusiasts find their way to climb to new heights. But is there anything they can be doing to help potential users find their app?

That Level Again App Store Spotlight

That Level Again App Store Spotlight

Posted on April 19th, 2021

That Level Again is full of unexpected, often frustrating surprises. See what they're doing well and what strategies can help take them to the next level.

League of Legends: Wild Rift App Store Spotlight

League of Legends: Wild Rift App Store Spotlight

Posted on April 16th, 2021

League of Legends: Wild Rift delivers on all the hype and excitement as a fast-paced 5v5 MOBA. In today's App Store Spotlight, strap in for a wild ride as we take a look into the rift to see if this has what it takes to claim victory!

Apple App Store Antitrust - Apple To Testify

Apple App Store Antitrust - Apple To Testify

Posted on April 12th, 2021

Apple is set to testify in front of Senate Judiciary Committee on April 21 against antirust allegations.