APP STORE OPTIMIZATION BLOG
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Google Play Changes On The Horizon
Posted on September 24th, 2021
Changes to the Play Store may be coming sooner than you think. Learn about what is required, what is recommended, and how to prepare.
iOS 15 Launches - Key ASO Updates
Posted on September 20th, 2021
iOS 15 launches today with tons of new changes. Find out which ones are key for developers and marketers to consider for their ASO strategy.
Apple Event - California Streaming
Posted on September 15th, 2021
Get a recap of the key announcements from Apple's iPhone 13 "California Streaming" Event.
The Wild Case App Store Spotlight
Posted on September 10th, 2021
See how The Wild Case incorporates ASO best practices into its metadata and creative, and where it can improve.
Google Play Ratings Changes
Posted on September 6th, 2021
Google has announced several changes coming out in November 2021 that will impact its Star Rating system. Learn what they are and how they will impact your app.
Apple Updates Commission Policies
Posted on August 27th, 2021
Apple has conceded to allow
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Mega Man X DiVE App Store Spotlight
Posted on August 23rd, 2021
See how Mega Man X DiVE incorporates ASO best practices into its metadata, and where it can charge up for a more powerful blast.
Huntdown App Store Spotlight
Posted on August 20th, 2021
See how Huntdown utilizes ASO best practices in its store listing assets and where it can improve.
The Open App Markets Act
Posted on August 16th, 2021
Read about the The Open App Markets Act, a bill which proposes to limit a perceived stranglehold on the app ecosystem by Apple and Google.
Bloons Pop! App Store Spotlight
Posted on August 9th, 2021
Learn how Bloons Pop! is utilizing its metadata and creative fields and where it has room for ASO improvement.
Google Play Safety Section
Posted on August 6th, 2021
Google is following suit with a previous Apple update, rolling out data and privacy indicators for users. Learn what to implement and when it needs to be implemented by.
App Store Tax: Elon Musk Tweets
Posted on July 30th, 2021
Polarizing CEO Elon Musk has given his two crypto-cents on Apple's "App Store Tax," among other things, in the latest of ongoing public criticism of Apple's 30% commission rates.