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APP STORE OPTIMIZATION BLOG

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Apple & Google Remove Reviews for Robinhood

Apple & Google Remove Reviews for Robinhood

Posted on January 30th, 2021

A massive influx of negative ratings for Robinhood were quickly removed by Apple and Google. Learn more about what happened and how ratings and reviews work.

App Store Optimization: Preparing for Tax Season

App Store Optimization: Preparing for Tax Season

Posted on January 26th, 2021

Don’t forget your taxes AND your app store presence! Read how to prepare your ASO strategy for this tax season!

SpellTower+ App Store Spotlight

SpellTower+ App Store Spotlight

Posted on January 20th, 2021

Indie favorite Spelltower+ has been once again featured by Apple. But will its screenshots make users spell G-E-T?

What is Mobile Marketing?

What is Mobile Marketing?

Posted on January 16th, 2021

What is mobile marketing and how can it help your app? Get an overview of its different aspects.

Google Play Conversion Benchmarks: Pitfalls to Avoid

Google Play Conversion Benchmarks: Pitfalls to Avoid

Posted on January 12th, 2021

Learn about Google Play Developer Console's Conversion Benchmarks, how to best utilize them and pitfalls to avoid.

discovery+ App Store Spotlight: App Store Optimization Strategy

discovery+ App Store Spotlight: App Store Optimization Strategy

Posted on January 9th, 2021

Is discovery+’s App Store Optimization strategy helping it be discovered? We take a look in our latest App Store Spotlight.

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App Store Review Guidelines: Amphetamine App

App Store Review Guidelines: Amphetamine App

Posted on January 5th, 2021

App Store Review Guidelines are an important factor in whether or not your app goes live, or remains live. Learn about Amphetamine's story of rejection and resolution and how you can work through similar issues, should they arise.

Icy Ropes App Store Screenshot Spotlight

Icy Ropes App Store Screenshot Spotlight

Posted on December 19th, 2020

How does Icy Ropes utilize its App Store Screenshots - and will they get casual gamers to Tap Til They Win?

How to Get Featured in the App Store

How to Get Featured in the App Store

Posted on December 14th, 2020

Learn important steps to consider when looking into how to get featured in the App Store.

App Store Icons and Holiday Seasonality

App Store Icons and Holiday Seasonality

Posted on December 11th, 2020

How can App Store Icons make a great impression this Holiday? What do they have in common? We examine popular trends among featured apps.

Ways to Increase Mobile App Reviews Naturally

Ways to Increase Mobile App Reviews Naturally

Posted on December 7th, 2020

Learn how to naturally increase mobile app reviews

App Privacy Details - December 2020 Changes

App Privacy Details - December 2020 Changes

Posted on December 1st, 2020

App Store Privacy Guidelines will see a drastic change on December 8th. Learn how to implement these changes and what they may mean for your ASO strategy.